Why employability matters to education counsellors
Students and parents are no longer choosing institutions based solely on rankings, reputation or destination.
Increasingly, they want to understand:
- How different study options may relate to future career pathways
- Which industries are growing and where skills are in demand
- How employer expectations are changing
- How destination and study choices can influence graduate opportunities
- What graduates need to do to remain competitive in an evolving workforce
Education counsellors are increasingly expected to understand and discuss these considerations as part of the student decision-making process.
The Understanding Employability Course for Education Counsellors
Original price was: $488.00.$246.50Current price is: $246.50.
Understand the employability factors shaping student decision-making
As students and parents place increasing emphasis on graduate outcomes and return on investment, education agents and counsellors are expected to have a broader understanding of the factors that can influence employability after graduation.
ICEF’s 2025 Agent Voice survey highlighted growing demand for more informed conversations around employability, graduate outcomes and the changing world of work. This course provides practical context on the trends, considerations and information sources that increasingly shape student decision-making across international education.
Developed by Successful Graduate in collaboration with ICEF Academy
Successful Graduate is an employability-focused education technology organisation that supports institutions, governments and education providers to strengthen student career readiness and graduate outcomes. Operating across international education markets including Australia, the UK, North America, Europe and Asia-Pacific, its work has been recognised through multiple industry awards and nominations, including the 2023 PIEoneer Award for Digital Innovation of the Year (Student Recruitment).
In collaboration with ICEF Academy, Successful Graduate has adapted this expertise into a professional development course for education agency counsellors. The course helps participants build a stronger understanding of the employability considerations, graduate outcome factors and labour market trends that increasingly shape international students’ study decisions.
Developed in collaboration with ICEF Academy, this course is designed to help counsellors discuss employability-related topics more confidently, ask the right questions, and support more informed conversations about employability and graduate outcomes.
You’ll learn:
Part 1: Understanding Employability Trends
Gain a broader understanding of the labour market, graduate outcomes, and employability factors that increasingly influence student decision-making across international education.
- The Global Labour Market and Student Decision-Making
- Skills Demand and the Future of Work
- Evaluating Providers’ Employability Support
- Practical Tools for the Time-Poor Counsellor
- Labour Market Trends and Skills Priorities Across Destinations
Part 2: Understanding Employability at the Student Level
Explore the factors that contribute to graduate employability and workplace readiness, and how these considerations can support more informed student conversations.
- The Student Employability Mindset
- Graduate Recruitment Processes and Employer Expectations
- Employability Skills, Applications and Emerging Technologies
- Building Employability Awareness: Key Takeaways and Next Steps
Showcase your commitment to professional development
On completion of the course, you’ll receive a certificate that recognises your learning and demonstrates your commitment to understanding the employability factors shaping international student decision-making.
Professional Recognition
Display your certificate in your office or professional environment as evidence of your ongoing investment in training and development.
Share Your Achievement
Use your digital badge across your website, email signature and professional profiles to highlight your participation in the programme.
Stay Informed
Continue to access the resources, tools and reference materials introduced throughout the course to support informed employability conversations with students and families.
Who should take the course?
- Education agency counsellors
- Agency owners and managers
- Student recruitment professionals
- Admissions and conversion teams
- Anyone supporting students through international education decision-making
No prior employability expertise is required.
Validate your expertise
Your training concludes with an industry-recognised qualification to build deep consumer trust and position your brand as an elite advisory firm.
- Physical Office Authority:Â Frame your certificate on your office wall to turn worried parents into confident allies.
- Digital Market Dominance:Â Display your certificate on your website, email signatures, and LinkedIn profile to stand out in a hyper-competitive market.
- Evidence-Based Success:Â Gain continuous access to official government tracking tools and data sources to ensure your advice remains completely relevant to supporting international students with ROI considerations.

